The home improvement industry is a highly competitive market. In fact, in the year 2025, the market’s industry size is estimated to reach USD 961.51 billion. This is due to the peak of several factors like an expansion in consumer rates, urbanization, and availability of products and services for renovation. Hence, for businesses to succeed…

With the advancement of the competitive online landscape, digital marketing has become crucial for generating quality leads and driving business growth. Whether you are a start-up business or a well-known enterprise, the way you approach lead generation can make or break your success.  For businesses, especially in the home renovation industry, it is necessary to…

With the advancement of today’s home improvement industry, businesses, including those that offer remodeling services, face some challenges in generating leads. Whether they focus on the kitchen, bathroom, or entire home renovation, finding ways to draw exclusive remodeling leads is crucial. In fact, statistics show that 65% of companies assert that generating leads and traffic…

In today’s digital landscape, social media is a significant tool for companies that want to expand their customer base. With an estimated amount of 5.17 billion users worldwide in 2024, social media is a compelling channel for enterprises to reach and engage with audiences, probable leads, and customers.  Several media platforms, such as LinkedIn, Facebook,…

In the competitive business industry, marketers and companies need to step up their game to stand out against their competitors. To do so, they must optimize and create an effective lead generation campaign and strategies to obtain exclusive leads that translate into paying customers. In fact, 91% of business owners claim that lead generation is…

Companies in the home improvement industry need to continuously refine and develop their marketing strategies to generate leads successfully. In fact, statistics show that 54% of marketers claim that driving quality leads is their biggest challenge. Hence, picking the best platforms and tools to generate contractor leads is significant to attaining business success in the industry’s landscape. If you are wondering how to get more contractor leads,…

As marketers, it is crucial to generate new sales opportunities with people who contribute to the growth of businesses. Without people to sell products or services to, a company would not be successful. With an efficient way to manage leads, it can also be easier to stay on top of the pipeline and ensure that deals are…

Pay-per-click advertising, or PPC is one of the pillars of digital marketing. It provides businesses with direct sales or leads that help them achieve their objectives. In 2024, PPC marketing will experience significant changes influenced by various factors, such as data regulations, advancements in technology, extensive language modeling, and changes in consumer behavior. To maximize results from lucrative PPC campaigns for lead…

The constant pressure to generate more and better leads persists. From the days of door-to-door salesmanship to today’s digital age, effective lead generation remains a crucial challenge for businesses. Because lead generation can be tricky, working with an in-house team or collaborating with an agency can help you better understand the nuances of acquiring home improvement contractor leads .…